LightLink is an Ethereum Layer 2 blockchain designed to enable dapps and enterprises to provide their users with instant, gasless transactions.

As the chain prepared to launch its LL token with a killer campaign, it needed a robust and customized NFT marketplace to support its main collection and growing NFT ecosystem.

Enter RaribleX, the premier custom marketplace solution for web3 market leaders and Fortune 500 companies.

This is how our team tailored The Luminaries marketplace and supercharged LightLink’s NFT strategy.

The custom-made Luminaries marketplace

LightLink created a rich lore for its product, surrounding the Luminaries and Lumina Keys, and designed each of them as NFT collections. The Luminaries PFPs serve as users' identities in future LightLink initiatives, while Lumina Keys are vital accessories used to store digital currency and enhance virtual navigation in this universe.

When LightLink’s LL token launch came around, the chain decided to integrate the Luminaries and Lumina Keys NFTs into its community airdrop campaigns on Galxe. However, this required a top-notch custom marketplace to make the experience as smooth as possible.

RaribleX addressed this challenge by developing a sophisticated and user-friendly native marketplace for LightLink’s main NFT collections, which saw great community response and fast adoption.

The end result allowed the network to manage the platform and increase on-chain activity. It also enabled users to trade these NFTs safely and showed the world what’s possible when launching NFTs on LightLink—extremely affordable gas costs and fast transactions.

Visit LightLink’s NFT marketplace

Marketplace features and impact

The Luminaries marketplace serves as a hub for LightLink’s NFT collections, where users can easily bid, buy, and sell their Luminary PFPs and Lumina Keys.

These tokens not only serve as collectibles but also grant future benefits. Recently, community members received public sales codes for a MOCA event.

As for LightLink, the chain’s growing NFT ecosystem benefited from a top-tier NFT marketplace, an increased number of on-chain transactions, and greater brand awareness across Rarible’s wide web3 audience.

RaribleX’s impact on community engagement

During its first week live, the Luminaries marketplace fostered a strong sense of community, as  we can see in these impressive stats:

• 2,000 unique owners of 2,100 Luminary PFPs

• 3,700 unique owners of 3,800 Lumina Keys

Within just one month of launch, the marketplace achieved:

• 13,000 visits

• 300,000 LL trading volume

• $32,000 in GMV

By providing a tailored NFT marketplace, RaribleX has empowered LightLink to enhance awareness of their blockchain through a robust community foundation.

We are super proud of the significant activity The Luminaries marketplace has driven, and we look forward to seeing how LightLink continues to grow in the NFT space.